Bridestory Quarterly Statistics: January – March 2018[[ 1528423200 * 1000 | amDateFormat: 'll']] | 123 views
Here's a report of how Bridestory has been doing in the first quarter of this exciting year. Scroll right down to see the numbers!
Monthly Traffic Growth
Stepping into the first quarter, we got an average of 713,000 leads per month from January to March, a slight increase from 2017's last quarter. Aside from the holiday season, the early months of a year is considered off-season for weddings, which might cause the relatively small slope in increase. As for traffic source, dominant traffic contributors are visitors from Indonesia (60.04%) followed by Philippines (17.93%) and Singapore (15.01%).
Vendor Leads Generation
Trial vendors get 7, silver vendors get 55, and gold vendors get 111 leads received per month in average. Also, our stats this first quarter show that more than 50% of visitors still come from the mobile app, quite significant difference compared to ones from desktop or mobile site. And, visitors generally spend more time on the mobile app compared to the website. That being said, vendors are encouraged to be even more active in using Bridestory Pro App, to assess and follow up leads from potential clients.
Stardust Going Strong
After Bridestory Fair Singapore and Bridestory Fair 2018 utilizing the stardust theme, we think it's safe to say that this theme and the colors associated with it is officially the new trend of the year. Shown in the first quarter of this year, brides look most for colors navy blue, white and silver in their inspirations, making way for this theme to even more stand out throughout the year.