“The Business Resource For Wedding Entrepreneurs”

Business Tips : Marketing

8 tips to surviving the new algorithm on Facebook & Instagram

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If you haven't realized, Facebook has recently shared that they have created a new algorithm for their News Feed. This, as many sources say, has became a challenge for many business account owners. Moreover, Instagram, who is under Facebook, has seemingly changed its algorithm too. Read this article to know what this means for wedding vendors!

Business Tips : Branding

A Guide to Upgrade Content Creation on Instagram

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Don't we all use Instagram as a marketing tool to promote ourselves? Small businesses including wedding vendors are using Instagram as a means to advertise their products and services, and also brand their business. But how do you do that? Read inside to see how can you brand your business with Instagram and also upgrade your contents.

Business Tips : Marketing

Rise of #weddinghashtag and its importance for vendors

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Hashtagging is the currently beloved habit to identify a social media post with a community. There is the #ootd community, the #flatlay enthusiasts and the #weddingdream - ers among many. However, the use of hashtag is more than just to build a community - it also extends to targeting a potential business market especially for wedding vendors.

Business Tips : Branding

Tips to increase your online presence today

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As technology advances, online presence has been receiving more and more importance as people shift from traditional print media to their PC, laptop, and mobile phones. As a wedding vendor, having an online presence distinguish you from other vendors as you're likely labelled as modern, 'happening', and approachable. Most importantly, a strong online presence makes you more easily discovered by a greater number of brides-to-be.

Business Tips : Marketing

How to perform effective marketing with social media

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For the past few years, social media marketing has been gaining popularity and become an 'it' thing that everybody seems to feel the urgency to create an account in various social media platforms. It is understandable because, if executed properly, social media marketing can become a powerful tool that enables you to increase brand awareness, interact with target market, create leads, achieve the bookings that you want and earn good words-of-mouth afterwards.