Bridestory Quarterly Statistics: July – September 2018[[ 1542247200 * 1000 | amDateFormat: 'll']] | 639 views
Should we bid farewell to harvest season already? While we're enjoying the end-of-season treat, let's dive into our latest quarterly statistics, from July to September 2018. Through this infographic below is our review from the third quarter of 2018.
Monthly Traffic Growth
With an average of 744,000 visitors per month, Bridestory's average traffic during the third quarter of the year increased by 29,000 visitors compared to the previous quarter. This result might be affected from our yearly exhibition, called Bridestory Market as well as the wedding coverage of celebrity couple Tasya Kamila and Randi Bachtiar. As for traffic source, Indonesia still appears steadily as a dominant traffic contributor (62.5%), followed by the Philippines (15.9%), and Singapore (14.6%).
Vendor Lead Generation
Total amount of leads also escalated this past few months. Trial Account received 7 leads, Silver Plan received 81 leads, and Gold Plan received 156 leads. Just like the previous quarter stats, it showed how users nowadays tend to access our mobile-based platform, making up 79.8% of visitors. Other than that, 74.2% users viewed and/or asked for price list. That's why we keep encouraging our vendors to fill out their price list and utilize Bridestory Pay so that engaged couples can enjoy the convenience of wedding payments from their mobile phones.
Monochromatic Meets Tropical Vibes
As we've highlighted previously, modern brides are starting to feature a more simplistic color palette instead of incorporating several colors on their wedding aspect. Somehow, vibrant colors such as peach and blue that represented summertime also seemed to be the most searched color from July to September.