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Does the millennial generation shape the wedding industry today?

We've finally entered the era where the millennials rule, literally speaking. How does it concern the wedding industry? Well, there's a lot, from your business model, products, services to marketing methods, it all has to stand out among the millennials. In this article, we're deconstructing the origins of the millennials, their characteristics and how wedding vendors can attract them to their businesses. Hop inside!