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Business Tips : Marketing

How to perform effective marketing with social media

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For the past few years, social media marketing has been gaining popularity and become an 'it' thing that everybody seems to feel the urgency to create an account in various social media platforms. It is understandable because, if executed properly, social media marketing can become a powerful tool that enables you to increase brand awareness, interact with target market, create leads, achieve the bookings that you want and earn good words-of-mouth afterwards.

Business Tips : Marketing

Tips to improve your wedding business Instagram

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"Excuse me, but do you have Instagram?" How often have you heard that question? These days, everyone seems to care about your Instagram pictures first and everything else second. Sometimes, it may feel like your business depends on the attractiveness of your Instagram profile. Why does Instagram matter so much?