Wedding fairs, exhibitions or expos, you name it - is an opportunity for vendors to meet their potential clients, engage with them face-to-face and get bookings on-the-spot. In this article, find out the considerations before joining a wedding fair and 6 tips to making the most out of it.
Referrals, are they still such a thing? Although traditional, giving and receiving referrals are still happening around the wedding industry without you realising it. This time around, we are sharing you 4 tips to get more referrals, not from your clients but from fellow vendors. Let's take a look!
Allocating a budget for marketing activity is always a tricky task for any businesses. Today, we are giving a breakdown on how much money to spend and what you can do with it to scale your business.
Getting published in wedding blogs or magazines is not just about having patience - you also need to be meticulous before submitting your works. Today, we give you six reasons why editors would reject a wedding submission. Read more to find out!
As a new year comes, it is common for wedding vendors to set up a new pricelist. Here, we have created a guide on how you can price your products and services well to attract more potential clients this year!
Instagram just got a lot more interesting with the launch of its new feature, Instagram Stories. Although many says it is a lot similar to its rival Snapchat, in here we have gathered why stories should be a wedding vendor's new best friend.
Wedding exhibition is the time for vendors to showcase their portfolio to newly engaged couples looking for the right wedding vendors. There will be a lot participants and that means your potential clients can browse every wedding vendor in the market, all at once. Preparing yourself for this big event can be stressful as you'd want your business to attract as many couples as possible. In here, we share some guides to help you win the day!
The wedding scene makes up a big industry that includes many variety of vendors who started out either because of passion or the smell of good money. Regardless of which one is the better driver, truth is you'll be going down a long, challenging road to become a household name among brides-to-be. But first, let's not worry about the long run and think what to do step-by-step. That's why we come up with the Wedding for Beginners series in this blog.
Hashtagging is the currently beloved habit to identify a social media post with a community. There is the #ootd community, the #flatlay enthusiasts and the #weddingdream - ers among many. However, the use of hashtag is more than just to build a community - it also extends to targeting a potential business market especially for wedding vendors.
For the past few years, social media marketing has been gaining popularity and become an 'it' thing that everybody seems to feel the urgency to create an account in various social media platforms. It is understandable because, if executed properly, social media marketing can become a powerful tool that enables you to increase brand awareness, interact with target market, create leads, achieve the bookings that you want and earn good words-of-mouth afterwards.
